‘Save Water Says God’ – An initiative of Drop Dead Foundation to stop the wastage of water

aabid surti

Today, many of the Indian states have been severely affected by drought. Lakes have dried up, rivers have disappeared and farmers are committing suicides. Looking at the grim situation, India’s leading water conservation NGO (non government organization), Drop Dead Foundation has taken up a unique noble initiative -‘Save Water Says God’, which could be a massive, record breaking campaign to stop the wastage of water. It has started the campaign based on the four major religions that talk loud and clear against the wastage of water.

Every faith emphatically talks about the importance of Blue Gold. And when Prophets or Bhagwans preach it, it hits the nail instantly. So we decided to make aware all the followers of all the religions. By keeping that concept in mind,we have built our global campaign around it. The target is to reach out to one billion religious institutions, said Aabid Surti, the founder of one man NGO, Drop Dead Foundation.

As a part of the campaign, they made different posters for different religions, printed them and with due permission, the team of dedicated workers stuck them in all the religious institutions.

 drop dead foundation

These eye catching posters will naturally attract followers.There are thousands of devotees, visiting places of worship every day, giving us our maximum target-viewers at one place, said Aabid Surti.

The campaign has started off from Mira Road in Mumbai (India) where the NGO is based. It will cover Mumbai city first. The campaign will then cover the whole Maharashtra state and then the entire country, and then beyond borders. The organization has already covered more than 200 mosques in the Mumbai city.

 drop dead foundation

We hope to cover the globe in one year, 2016 May to 2017 May. If anyone wants to check the current status, our GPS maps will be available on our website to track the latest updates.

Four posters have been developed so far and more are in process. The campaign was started off with an Islamic and a Hindu poster. The Islamic poster has a saying from the Prophet Muhammed (peace be upon him) ‘Do not waste water even if you are sitting at a flowing stream’. The other poster has a cute Baal (child) Ganesha that reminds the devotees – ‘If there’s no water; there is no Visarjan (water bed for me)’.


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